The Cottage is a Boutique in the heart of Tauranga providing a collection of wonderful and refreshing clothing labels catering for everyone. Inside you will find it filled with pops of colourful clothing, bursts of sparkling jewels and plenty of happiness aiming to create a smile to those that enter.

The Cottage was opened by Chantelle 15 years ago as Simply Jewels.
What began as a hobby at home grew quickly into a well-known jewellery business which catered for women’s jewellery and accessories needs. Word travelled quickly and it was not long before Simply Jewels was suppling other retailers and was seen accessorising the TVNZ presenters. 

Working alongside her customers Chantelle recognised a gap in the market and decided to take things one step further introducing women’s fashion wear. She spent a lot of time building relationships with her suppliers ensuring the best for her customers with the needs of all women in mind. Chantelle realised women could not be categorised in one size, so she ensures to have a wide range
of stunning pieces to suit everyone’s shapes and styles. 

The gorgeous clothing, she offers in store comes from all over the world and after a trip to Italy she can offer a gorgeous range of high-quality labels. Chantelle’s true passion is customer service and her focus is to ensure everyone who enters leaves not just happy but totally thrilled with the experience they have had. 

Chantelle loves the boutique vibe of The Cottage and has never wanted to compete with other retailers, she believes everyone has something to offer and it is wonderful to have variety when looking for that special piece for your wardrobe. "We will never be a chain store we love the personal touch we offer, and it is so important to us to get to know our special customers" she explains.  

Over the years she has always had the most amazing and loyal staff, Chantelle believes The Cottage is more of a family than a business and her relationship with her staff certainly reflects that. The friendly nature of the Cottage allows its valuable customers to shop with ease ensuring their every need is catered for. 


Vicki, Chantelle & Jodi 
Our lovely ladies that help you find your perfect outfit

Sara & Chantelle
The girls behind our social media and marketing